Purpose

We are a firebrand of communicators, sparking churches to communicate the gospel clearly, effectively and without compromise.

We are made up of passionate change agents, experienced comm professionals and thoughtful instigators, advocating for communicators to find their place in the church—and helping the church get through to their communities so that churches know who they are and are unashamed to tell others.

We identify, resource and celebrate the next generation of church communicators, encouraging them to focus their tenacity and talent for excellent communication so that churches are sought out by the communities they serve.

We provide smart coaching and mentoring through social media, publishing, events and one-on-one relationships, spotlighting communication that is true, good and beautiful—prompting others to do the same—so that more outsiders become a part of a church community.

We remove barriers to change the way people see Christians and how they speak about the church by promoting relationships, resources, ideas and models for communication. We collaborate people’s gifts/skills to work in concert with the Creator and their local church.

As God’s story comes alive to us and others, we see gospel-centered local churches that captivate the attention and liberate the imagination of their community, resulting in more people saying, “That’s what church should be!”