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April 15, 2006

Everett Herald on Mega-Churches

The Herald of Everett, Wash. covered mega-churches in their April 14, 2006 story, "Megachurches make grand plans for Easter." The story covers church outreach plans and includes a mention of little ol' us:

There's no shame in selling what people are looking for, said Brad Abare, president of the Los Angeles-based Center for Church Communication.

"There's not a single day when McDonald's doesn't sell a hamburger, the thing they're supposed to be doing," he said. "But there are many days when churches don't see members or new visitors come into their church or people come to Jesus.

"The premise of churches is we have the greatest story ever told. Churches realize they have to learn how to tell the story better."

Posted by Kevin D. Hendricks at April 15, 2006 1:08 PM

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