Flip to page 67 of the Sept./Oct. 2005 issue of Relevant magazine to see pop culture columnist Jason Boyett (author of Pocket Guide to the Apocalypse) give a shout out to Church Marketing Sucks:
Also worthy of your time is Church Marketing Sucks (www.churchmarketingsucks.com), a weblog maintained by Brad Abare and Kevin D. Hendricks and aiming to “frustrate, educate and motivate the Church” to better communicate the Gospel. They succeed on all counts. CMS’s daily suggestions, examples and commentary should be required reading for anyone on a church payroll—many of whom apparently have trouble taking seriously, much less actually visiting, a site that requires them to type something naughty like “sucks” into their browser. Which means the site has instigated its share of controversy. Which is why Abare and Hendricks adopted www.churchmarketingstinks.com as an alias URL, with all the same content but significantly less suckiness.