Interviews with the Board

Over the past few months we’ve been doing a series of interviews with the members of our board of directors over on our flagship blog, Church Marketing Sucks. Here’s a round-up of those interviews:

  • Phil Cooke: “Worry less about preaching in jeans with your shirttails out, and more about changing people’s lives.”
  • Brad Abare: “Churches that understand deep down how they create, transfer, embody and express value are churches that get it.”
  • Kem Meyer: “We need to spend less time creating content and more time helping people connect with and make sense of content that already exists.”
  • Scott McClellan: “It takes faith to tell a story before you’re sure there will be a happy ending. But it’s the conflict, the adversity, and the suspense that draw people into your story and invite them to walk it with you.”
  • Dawn Nicole Baldwin: “Discover what God’s unique call is for your church and live that to the fullest.”
  • Kent Shaffer: “Churches need to be measuring life change.”
  • Drew Goodmanson: “More churches are starting to get that the web isn’t just a new method of communication but a radical paradigm shift that impacts the entire organization.”
  • Lori Bailey: “What I hope to see is churches coming closer together in learning and sharing, as well as helping and rooting for each other.”
  • Maurilio Amorim: “If churches understood the power of social media in creating conversations over a wide platform, they would spend more time trying in that space.”
  • Chad Cannon: “At the end of the day, numbers represent people, and those people represent a story of potential life change. Churches should be about numbers.”

At the time we did the interviews, Tim Schraeder was on the board and Cynthia Ware served as executive director. Since then Tim and Cynthia have swapped roles, but we still have our interview with Tim and we can go back to an earlier interview we did with Cynthia:

  • Tim Schraeder: “Our message is unchanging but the ways we communicate it are changing before our eyes.”
  • Cynthia Ware: “If you are confused about who you are as a church–your story will always be confusing, possibly bland and likely impotent.”